"CHANGING THE WAY NEXT 400 MN INDIAN INTERNET CUSTOMERS SHOP"
INVESTED IN OCTOBER 2019
Social E-Commerce Platform Powered By Micro Entrepreneurs
FOUNDERS / MISFITS
"ShopG leverages the community-led / influence-led group buying behavior of price-sensitive customers. ShopG sells a mix of branded and unbranded items in FMCG & household items, tilted towards unbranded. Customers will have a simplified experience through vernacular media
and browser-based, video-based interface."
"Social commerce is nearly a $2 billion market in India and will scale to $25 billion by 2025 or earlier on the back of smartphone ownership that has crossed 500mn in 2020 accelerated by Covid. Most of this growth has come in Tier III cities."